Blog to Book & Beyond (Orion Wellspring) outlines a new approach to writing that helps authors successfully create an audience for their work while they write.
BPNW president Tom Masters explores why publishers are starting to view the blogosphere as a fertile ground to find promising writers. As he pointed out during a recent BPNW meeting, an author who blogs can identify and quantify the audience for their work and this is attractive to risk averse publishers.
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