Janey Bennett shares what works and what doesn’t in promoting fiction. November 20, 4 p.m. to 6 p.m., Good Shepherd Center, 4649 Sunnyside N., Room 221, Seattle, Washington.
Marketing mainstream fiction is not the same as marketing non-fiction. Your book will be tossed into the sharktank with ALL the other mainstream fiction books, and the fight for survival can be fierce.
When BPNW member Janey Bennett’s publisher announced that he was going back to graduate school and that all the marketing of her novel, The Pale Surface of Things, in both Canada and the US would be up to her, she began an education in fiction-marketing from point zero.
Fifteen months later, Bennett is a veteran of a fiction campaign including blogging, voice interviews on internet and cable (i.e., Sirius and Voice of America), book tours, trade shows, ad campaigns, bookclub discussions, and readings in churches and private homes. Pale Surface has received seven book-industry awards, is nearly through its first print run of 4,000, and will have a re-designed cover for its next print run.
Considering publishing fiction or already have novel or two on your list? Come to this meeting to learn more about how to promote your titles.
THE PALE SURFACE OF THINGS
by Janey Bennett
Grand Prize Second Place for All Fiction, Next Generation Indie Book Award
Gold Medal Winner, Multicultural Fiction Next Generation Indie Book Award
Gold Medal Winner, Multicultural Fiction USA BookNews BEST BOOK Award
Gold Medal Winner, Multicultural Fiction Indie Excellence Book Award
Gold Medal Winner, Best Use of Environmental Materials, PubWest Book Design Award
Silver Medal Winner, Multicultural Fiction & Non-Fiction, Nautilus Book Awards
Honorable Mention, General Fiction, Beach Book Festival Awards