Thursday, June 19, 2008

Selling Books by the Ton

During today's meeting, member Mike Mihalik (October Mist) discussed the large bookfair groups Imagine Nation and Books Are Fun. Both organizations stage large corporate book sales and can buy literally thousands of books from publisher -- although they ask very high discounts of 80% to 90%. Still, given the volume sold, this can become a lucrative outlet for publishers able to gear up for large runs.

Mihalik sent this follow-up:
Here's a link to the article I mentioned today regarding Books Are Fun:
http://www.publishingcentral.com/articles/20030323-1-6d76.html

The article is kind of old, but I was successful contacting Tim using the information in the last paragraph of the article.

Also, here's Imagine Nation's website:
http://www.imaginenationbooks.com/

And Books Are Fun (now owned by Reader's Digest):
http://www.booksarefun.com/